光大核心城市房地产销售跟踪（2026年1月）：1月核心15城二手房成交面积同比+14%

Investment Rating - The report maintains a rating of "Overweight" for the real estate sector [6] Core Insights - In January 2026, the transaction area of second-hand houses in 15 core cities increased by 14.3% year-on-year, while new house transactions in 30 core cities decreased by 25.1% year-on-year [3][4] - The report highlights that the real estate market is experiencing a divergence, with high-energy cities likely to benefit from urban renewal and structural optimization [4][84] - The report suggests three main investment lines: focusing on state-owned enterprises with strong credit and brand advantages, public REITs with rich resources, and long-term development potential in property services [4][85] Summary by Sections New Housing Market - In January 2026, the transaction amount for new residential properties in 30 core cities was 185.9 billion yuan, down 28.7% year-on-year [9] - The average transaction price for new houses in January 2026 was 24,285 yuan per square meter, a decrease of 4.8% year-on-year [2][28] - Key cities' new housing average prices: Beijing 54,749 yuan/m² (+0.4% YoY), Shanghai 77,830 yuan/m² (-6.3% YoY), Guangzhou 31,559 yuan/m² (-5.0% YoY), Shenzhen 70,277 yuan/m² (+16.7% YoY) [2][38] Second-Hand Housing Market - In January 2026, the transaction area for second-hand residential properties in 15 core cities was 13.11 million square meters, up 14.3% year-on-year [3][43] - The transaction amount for second-hand houses in 10 core cities was 244.2 billion yuan, an increase of 1.9% year-on-year [3][60] - The average transaction price for second-hand houses in January 2026 was 22,588 yuan/m², down 9.6% year-on-year [3][60] - Key cities' second-hand housing average prices: Beijing 25,996 yuan/m² (-5.7% YoY), Shanghai 34,349 yuan/m² (-14.2% YoY), Guangzhou 23,292 yuan/m² (-15.0% YoY), Shenzhen 53,578 yuan/m² (-8.9% YoY) [4][78]