GUOTAI HAITONG SECURITIES·2026-03-20 13:08Investment Rating - The report maintains a "Buy" rating for Tencent Holdings [7][48]. Core Insights - The report highlights solid revenue growth driven by AI investments, with Tencent expected to achieve revenues of 830.2 billion, 901.3 billion, and 974.4 billion RMB for the years 2026 to 2028, respectively. Adjusted net profits are projected to be 277.2 billion, 303.4 billion, and 333.4 billion RMB for the same years [48]. - The fourth quarter of FY25 saw Tencent's revenue reach 194.4 billion RMB, a year-on-year increase of 12.7%, with adjusted net profit rising by 17.0% to 64.7 billion RMB [48]. - The report emphasizes the integration of AI into Tencent's advertising technology and social ecosystem, enhancing user engagement and driving revenue growth across various segments [3][41]. Financial Summary - Revenue Forecasts (Million RMB): - 2024A: 660,257 - 2025A: 751,766 - 2026E: 830,224 - 2027E: 901,271 - 2028E: 974,440 - Revenue growth rates are projected at 8.4%, 13.9%, 10.4%, 8.6%, and 8.1% respectively [5]. - Adjusted Net Profit Forecasts (Million RMB): - 2024A: 222,703 - 2025A: 259,626 - 2026E: 277,153 - 2027E: 303,380 - 2028E: 333,417 - Adjusted net profit growth rates are 41.2%, 16.6%, 6.8%, 9.5%, and 9.9% respectively [5]. - Adjusted Net Profit Margin: - 2024A: 33.7% - 2025A: 34.5% - 2026E: 33.4% - 2027E: 33.7% - 2028E: 34.2% [5]. Segment Performance - Value-Added Services: Revenue increased by 13.8% year-on-year to 899 billion RMB in Q4, with domestic and overseas game revenues growing by 15.1% and 31.9%, respectively [28][36]. - Marketing Services: Revenue rose by 17.5% year-on-year to 411 billion RMB, benefiting from AI-driven advertising capabilities [32]. - Financial Technology and Enterprise Services: Revenue grew by 8.4% year-on-year, driven by increased cloud service revenues and expanded transaction volumes in WeChat stores [39]. Operational Data - The report notes that WeChat's monthly active users (MAU) increased by 0.3% in Q4, while QQ's mobile MAU decreased by 1.7% [42]. - The number of paid users for value-added services increased by 0.8% quarter-on-quarter [46]. Earnings Forecast and Investment Advice - The report suggests that Tencent, as the largest social media traffic entry point, is well-positioned to leverage AI to reconstruct platform value. The estimated reasonable valuation for the stock is 621 HKD per share based on an 18x PE ratio for 2026 [48][49].