毛利率提升明显，低基期下高速增长

Investment Rating - The report assigns a "Buy" rating for the company, indicating a potential upside of 15% to 35% [6]. Core Insights - The company has shown significant growth in revenue and net profit, with a 2023 revenue of 4.84 billion RMB, representing a year-over-year increase of 12.4%, and a net profit of 563 million RMB, up 68.8% year-over-year [3][4]. - The gross margin has improved significantly, with a 2023 overall gross margin of 42.9%, an increase of 6.5 percentage points compared to the previous year [4]. - The company plans to distribute a cash dividend of 5 RMB per 10 shares, with a dividend payout ratio of approximately 50% [3]. Financial Performance - In Q4 2023, the company achieved a revenue of 1.33 billion RMB, a year-over-year increase of 13.9%, and a net profit of 160 million RMB, up 41.6% year-over-year [3]. - For Q1 2024, the company reported a revenue of 1.24 billion RMB, a year-over-year increase of 14.6%, and a net profit of 130 million RMB, up 37.4% year-over-year [3]. - The forecasted net profits for 2024, 2025, and 2026 are 711 million RMB, 861 million RMB, and 1.022 billion RMB, respectively, with year-over-year growth rates of 26.2%, 21.2%, and 18.6% [4][5]. Business Segmentation - The product mix is heavily weighted towards smart home products, accounting for 81.8% of total revenue, while the IoT platform contributes 17.7% [3]. - The company has seen rapid growth in overseas revenue, which increased by 24.8% year-over-year, compared to 8.1% growth in domestic revenue [4]. Valuation Metrics - The estimated earnings per share (EPS) for 2024, 2025, and 2026 are projected to be 1.26 RMB, 1.53 RMB, and 1.82 RMB, respectively, with corresponding price-to-earnings (P/E) ratios of 36.81, 30.37, and 25.60 [5][4].