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Panasonic Opens Kansas EV Battery Plant
Bloomberg Technologyยท2025-07-14 17:57

Production & Expansion - Panasonic aims for full production at its DeSoto, Kansas facility this year, with sales already underway [2] - The company invested $4 billion in the DeSoto facility and is eligible for nearly $7 billion in incentives from the Inflation Reduction Act [15] - Panasonic plans to localize 50% of its supply chain within North America by 2030 to enhance resilience [19] Customer & Market Strategy - Panasonic is diversifying its customer base beyond Tesla to include other established OEMs and startups [8][9] - The company is "very bullish" and not currently experiencing a slowdown in orders from key customers [6] - Panasonic acknowledges the hybrid market's continued relevance alongside EV growth, with EV sales rising by 114% [23] Location & Partnership - Kansas was chosen for its available workforce, infrastructure, and the supportive attitude of state officials [11][12] - Panasonic collaborated with local schools and community colleges to create curriculums to ensure a skilled workforce [14] Supply Chain - Panasonic is actively working to diversify its supply chain to ensure resilience, addressing issues highlighted during COVID-19 [18][20] - The refining process for raw materials is a key focus to ensure the quality needed for battery production [21] Future Outlook - Panasonic's next priority after the DeSoto facility reaches smooth operation is yet to be determined (TBD), focusing on producing quality batteries [22] - The company is hopeful that the 45X manufacturing credit will remain intact, supporting job creation and technology advancement in the US [17]