Business Performance & Trends - Tesla's traditional EV and energy business is in decline [1][2] - Tesla's Q2 free cash flow was $146 million, significantly below analysts' expectations of $760 million [4] - Automotive gross margin, excluding regulatory credits, was 15% in Q2 [12] - The overall trend of Tesla's core business is downward [13][14] Future Prospects & Challenges - Regulatory credits are diminishing, impacting Tesla's pricing and sales [3][6] - The idea that Tesla will sell 25% more cars next year is considered unrealistic [6] - Tesla is behind Waymo in robotaxi technology by several years [8][9] - Tesla needs to launch a lower-priced vehicle, especially for markets like Europe [11] Market Sentiment & Elon Musk's Impact - Elon Musk's marketing approach has alienated many potential customers [2] - Negative sentiment towards the business is increasing [6] - Tesla should refocus on improving its image with consumers [15]
Tesla's Business Is in Decline, Says Ross Gerber