Brand Loyalty and Community - The company maintains a strong base of devoted fans who actively participate in events, showcasing their enthusiasm through apparel and attendance [1] - The company fosters engagement through activities for children, such as providing 3D printed Cybertrucks for coloring [2] - Many fans have a deep financial investment in the company, with some having their life savings tied to it [4] Product Excitement and Future Vision - The company's supporters are particularly enthusiastic about the potential of robo taxis and Optimus [2] - The Cyber Cab, a car without a steering wheel, was showcased at an event [2][3] - The Cyber Cab and Optimus were popular attractions, drawing crowds for photographs [4] Investor Profile - Investors include both Tesla car owners who became investors and investors who then purchased Tesla cars [4] - Some investors became involved with the company around the time of the pandemic [4]
Why some #Tesla fans are still all in on #elonmusk #tech