X @Tesla Owners Silicon Valley

Brand Perception - Tesla is perceived as providing safety, freedom, and convenience [1] - Tesla is more than just a car, representing an emotional connection and life-changing possibilities for its users [1] Marketing & Storytelling - Tesla Owners Silicon Valley created a video submission titled "More Than A Car" for the TeslaVision Contest [1] - The video tells the story of a musician whose life improved due to the safety, freedom, and possibilities offered by Tesla [1]