Cold Emailing CAN Work
20VC with Harry Stebbingsยท2025-11-18 18:00
Personalization Strategies - Relentless personalization is key, exemplified by emailing Mark Benioff 53 times, or once a week [1] - AB testing different personalizations, such as favorite drink, holiday home, holiday destination, and Salesforce quarterly results, is crucial [1] - Leveraging LLMs can uncover lesser-known facts about individuals to enhance personalization [2] LLM Applications - LLMs can be used to draft personalized emails that demonstrate thorough research [2] - LLMs can reveal "amazing amazing truths" that are less obvious for personalization [2]