These are Apple’s Most Expensive Products | One More Thing

Product Pricing & Strategy - Apple's product line includes items with high price tags, a recurring theme throughout its history [1][6][7] - The most expensive Apple product currently is the Mac Studio M3 Ultra, fully configured at $14,099 [5] - High-priced upgrades and accessories, such as the Mac Pro wheel kit for $700, contribute to the overall cost [5] - Limited edition items, like the iPhone Pocket, are priced as collectible art rather than tech tools [7][8] Specific Product Examples & Costs - Vision Pro mixed reality headset can cost up to $4,048 with upgrades [2] - Pro Display XDR with nano-textured glass and pro stand totals $6,998 [3] - Fully upgraded MacBook Pro can reach $7,349 [4] - A maxed-out Mac Pro can cost $12,448 [4] - An 18-karat gold Apple Watch model was priced at $17,000 upon release [6] - A Mac Pro setup six years ago could exceed $53,000, with RAM alone costing $25,000 [6] Market Perception & Consumer Behavior - Some consumers may find certain Apple upgrades overpriced [5] - High prices may deter some consumers, as they may not see the value in certain products [2][9] - The iPhone Pocket's quick sell-out suggests it's viewed as a collectible art piece [8]