Why Disney’s $1B licensing deal with OpenAI makes sense. 💰

Disney is investing $1 billion in open AI. The brand is known for being this safe place for kids. It's not like social media. It's not like YouTube.So why are they partnering with this company that's known for generating AI slop. If you focus on engagement, the licensing deal does make sense. As kids and creators play with videos and images on Chat GPT and Sora, it means they're spending more time with Disney's characters from the Avengers, from Star Wars, from Pixar.So, not only is Disney benefiting from O ...