The Art of Being Pragmatic | Dragos Stafiescu | TEDxAmerican International School of Bucharest
AppleApple(US:AAPL) TEDx Talks·2026-02-06 17:27

The year is 2007. The first iPhone is already two years into development and Steve Jobs presents it to the whole world at a key conference. After the conference, the engineers ask Job, "How is it. " And he says, "Everything is great except one problem. We need glass." Jeff Williams, the COO of Apple at the time, explains to him that it would be impossible for them to have glass on it and that it would take at least 3 to four years before the technology developed enough where the glass wouldn't shatter on th ...