Paramount Needs a 'Knockout' Bid: LightShed’s Greenfield
Bloomberg Technology·2026-02-20 18:39

As the battle for Warner Bros. Discovery continues, Rich Greenfield, a partner at LightShed Partners, says Netflix could raise its offer by 5% to 10% but Paramount Skydance would need to make a "knockout" bid. Greenfield joins Ed Ludlow on “Bloomberg Tech.” -------- Like this video? Subscribe to Bloomberg Technology on YouTube: https://www.youtube.com/channel/UCrM7B7SL_g1edFOnmj-SDKg Watch the latest full episodes of "Bloomberg Technology" with Caroline Hyde and Ed Ludlow here: https://www.youtube.com/playl ...

Paramount Needs a 'Knockout' Bid: LightShed’s Greenfield - Reportify