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仗义的史玉柱又被兄弟坑了5个亿!

Core Viewpoint - The article discusses the recent financial troubles of Shi Yuzhu, a prominent entrepreneur, due to frozen shares amounting to over 490 million yuan, raising concerns about the stability of his investment platform and associated companies [1][2][9]. Group 1: Financial Issues and Legal Troubles - Shi Yuzhu's company, Giant Investment, has been listed as a defendant in a court case with an execution amount exceeding 490 million yuan, indicating significant financial distress [1]. - Previous instances of share freezes have occurred, with a notable freeze of 114 million yuan due to similar issues related to personal guarantees [2][4]. - The total amount of frozen shares related to Shi Yuzhu has surpassed 3.9 billion yuan, highlighting ongoing financial challenges [9]. Group 2: Business Operations and Strategic Moves - Despite stepping back from frontline operations, Shi Yuzhu has been involved in significant capital operations, including a failed attempt to list Playtika, which he acquired for approximately 44 billion yuan [11]. - Giant Network has attempted to diversify its revenue streams by venturing into internet finance, achieving revenues of 3.13 billion yuan in 2017, but later exited the sector due to regulatory pressures [17][18]. - The company has focused on its flagship game "Zhengtu," which continues to be a major revenue source, generating 29.23 billion yuan in revenue, albeit with a slight decline [21]. Group 3: Market Position and Future Outlook - The "Zhengtu" series remains a cornerstone of Giant Network's business, with new user acquisition strategies contributing to its sustained popularity [23]. - The company has shifted its focus from the metaverse to AI technologies, enhancing game development efficiency and player experience through AI-driven features [30]. - The ongoing challenges in maintaining player engagement and addressing the concerns of non-paying players could impact future growth prospects for the "Zhengtu" franchise [24][25].