电动车公社·2025-05-17 15:56Core Viewpoint - NIO has launched the new ES6/EC6 models with starting prices of 338,000 and 358,000 yuan respectively, emphasizing an upgrade strategy of "more features without increasing price" [1][8]. Group 1: Product Features - The new models have transitioned to the NT2.5 platform, incorporating highly requested features similar to the ET9, such as the 1000 TOPS computing power of the Shenqi NX9031 intelligent driving chip, which enables urban assisted driving and emergency autonomous parking [8]. - Upgrades include a shift to a gear lever design, a 15.6-inch 2K horizontal screen, expanded head-up display area, and enhanced Nomi 3.0 system, with standard features like front seat ventilation and massage, as well as heated steering wheel [8][10]. Group 2: User Experience - Initial user experiences suggest that many enhancements are not immediately visible on the specifications sheet but significantly improve user satisfaction during actual vehicle use [10]. - The ES6/EC6 models are positioned as key products for NIO, with expectations to maintain monthly sales above 20,000 units [10].