克而瑞地产研究·2025-05-22 08:53Core Viewpoint - The total inventory value of 50 typical listed companies reached 7.98 trillion yuan, a significant decrease of 15% compared to the end of last year [1]. Group 1: Inventory and Land Reserve Data - As of the end of 2024, the total land reserve value of the top 100 real estate companies amounted to 25.23 trillion yuan, down 13% year-on-year [15]. - The total land reserve area of the top 100 companies was 1.582 billion square meters, a decrease of 12% compared to the previous year [15]. - The threshold for the top 100 companies in terms of total land reserve value was 20.58 billion yuan, a decline of 16% [16]. Group 2: Company Performance and Trends - 96% of the top 100 real estate companies experienced a decline in land reserve value, with 15% of companies seeing a drop of over 20% [19]. - Vanke's total land reserve value decreased by over 340 billion yuan, a drop of approximately 25% [20]. - The inventory turnover cycle for the top 100 companies reached a historical high of 6.93 years, indicating increased pressure on inventory liquidation [25]. Group 3: Market Conditions and Challenges - The sales of new commercial housing in 2024 totaled 96,750 billion yuan, a decline of 17.1%, reflecting weak market demand [25]. - 94% of the 50 typical listed companies recognized inventory impairment losses totaling 167.7 billion yuan in 2024, marking a 26% increase from previous years [32]. - The proportion of completed inventory reached a record high, accounting for 27% of the total inventory value, indicating a shift towards liquidating completed projects [30]. Group 4: Strategic Focus and Policy Directions - The industry is transitioning from a "scale-oriented" approach to a "product-oriented" strategy, with companies focusing on core first and second-tier cities for new investments [35]. - Companies like Poly Development and China Resources Land are emphasizing inventory liquidation and optimizing land use to reduce capital occupation [36]. - The 2025 policy focus is expected to revolve around ensuring housing delivery, land reserve optimization, and urban renewal initiatives [37].