为什么"穷人味"是当代社会最隐蔽的歧视？

Core Viewpoint - The article discusses the intersection of scent and politics, highlighting how fragrances can influence political identity and consumer behavior, particularly through the example of Donald Trump's fragrance launch [4][10][16]. Group 1: Scent and Consumer Behavior - Modern consumers rely on reviews and visual content for purchasing decisions, but fragrance remains an exception where consumers must rely on guesswork [4]. - Trump's upcoming fragrance, Victory 47, has garnered significant attention despite negative reviews on fragrance rating platforms, indicating a disconnect between marketing and consumer experience [12][13]. Group 2: Political Implications of Scent - The marketing of Trump's fragrance emphasizes themes of power and patriotism, aiming to create a sense of identity among supporters [10][16]. - Historical examples show that various political figures have utilized scent as a branding tool, with fragrances linked to political movements and ideologies [25][32]. Group 3: Scent as a Social Divider - The article explores how scent has been used to reinforce social and racial divisions, with historical references to how odors have been associated with class and ethnicity [44][59]. - The evolution of hygiene standards has transformed perceptions of scent, leading to discrimination based on body odor and reinforcing societal hierarchies [49][66]. Group 4: Contemporary Relevance - The article highlights the ongoing relevance of scent in modern political and social contexts, including how perceptions of odor can affect public opinion and personal identity [66][70]. - It emphasizes the need to recognize the role of scent in shaping societal norms and individual behaviors, particularly in urban environments [67][73].