GREE(SZ:000651) 新华网财经·2025-05-26 08:24Core Viewpoint - The article discusses the recent live-streaming event featuring Dong Mingzhu and Meng Yutong, highlighting the sales performance and controversies surrounding their product promotions, particularly the Gree microcurrent beauty device. Group 1: Live Streaming Performance - On May 23, Dong Mingzhu and Meng Yutong's live-streaming event achieved a peak viewership of over 292 million, with sales reaching 5 million yuan, marking the highest sales for the account in May [3][6]. - The sales data from Douyin indicated that the event's sales ranged between 2.5 million to 5 million yuan, with 952,000 viewers [3][6]. - The previous highest sales for the account in May were between 1 million to 2.5 million yuan [3]. Group 2: Product Controversy - During the live stream, the Gree microcurrent beauty device, priced at 14,000 yuan, was heavily promoted, but only 4 units were sold despite the promotional efforts [6][9]. - The promotional strategy included offering a set of wine utensils valued at 5,000 yuan to the first ten buyers of the beauty device [6]. Group 3: Meng Yutong's Background and Future - Meng Yutong, born in 1998 and a graduate of Zhejiang University, joined Gree Electric in September 2021 as Dong Mingzhu's secretary after participating in a reality show [9]. - Meng Yutong's departure from Gree in May 2023 raised questions about her future, with Dong Mingzhu suggesting that Meng could return after her studies abroad [7][9].