麦肯锡·2025-05-28 09:40Core Insights - The article emphasizes that productivity growth is essential for addressing challenges such as balance sheet expansion, net-zero transition costs, and demographic changes. Exceptional companies play a crucial role in driving this productivity growth, significantly impacting economic performance [1][2]. Group 1: Role of Exceptional Companies - Exceptional companies contribute approximately two-thirds of the positive productivity growth in the studied sample, while a small number of lagging companies account for 50%-65% of the total productivity decline [2][8]. - The research tracked 8,300 large companies across the retail, automotive, tourism, logistics, and computer and electronics sectors in the US, UK, and Germany from 2011 to 2019, revealing that productivity growth is characterized by explosive features driven by a few companies [2][8]. Group 2: Types of Exceptional Companies - Exceptional companies are defined as those contributing at least one basis point to productivity growth, while lagging companies are those causing a decline of at least one basis point. They can be categorized into three types: - Improvers: Large established companies enhancing internal efficiency [9]. - Disruptors: Small innovative firms leveraging technology or business model innovations [9]. - Expanders: Leading companies increasing employment and market share [9][16]. Group 3: Factors Supporting Exceptional Companies - Market conditions, technology, regulation, and competition in certain industries create favorable environments for the rise of exceptional companies. For instance, the US computer and electronics sector has seen numerous expanders and disruptors due to its ability to create new customer value [13][24]. Group 4: Growth Strategies of Exceptional Companies - Exceptional companies employ diverse strategies to stimulate productivity growth, including: 1. Expanding business models or technologies, as seen with Apple and Amazon [17][21]. 2. Adjusting regional and product portfolios to focus on more productive areas [17][21]. 3. Reshaping customer value propositions to adapt to market trends [21]. 4. Building scale and network effects to achieve economies of scale [21]. 5. Transforming operations to enhance efficiency and reduce costs [21]. Group 5: Comparison of Productivity Growth - Between 2011 and 2019, the US experienced a productivity growth rate of 2.1%, significantly higher than Germany (0.2%) and the UK (close to zero). This is attributed to the higher number of exceptional companies in the US, particularly in the computer and electronics sector [24][25]. Group 6: Implications for Future Growth - The article suggests that productivity growth is a key driver for long-term success, enabling companies to pay higher wages and achieve greater profit margins. It highlights the need for a strategic focus on exceptional companies to foster economic growth [28][31][32]. Group 7: New Mindsets for Growth - The research identifies six new mindsets necessary for driving productivity growth, including focusing on exceptional companies, embracing diverse paths to excellence, and prioritizing strategic innovation over mere efficiency [33][34][35][36][37].