Workflow
折叠屏进化论:从三折叠到折叠电脑,谁在重塑行业标准?
36氪·2025-05-30 13:23

Core Viewpoint - Huawei's launch of the MateBook Fold marks a significant breakthrough in the PC market, showcasing the potential of HarmonyOS and foldable screen technology, providing consumers with more choices in the computing landscape [2][3][14]. Group 1: Product Innovations - The Huawei MateBook Fold features an 18-inch screen when unfolded and a 13-inch portable laptop when folded, representing a new form factor in the PC space [2]. - The device has garnered over 140,000 reservations, indicating strong market interest, particularly for the model priced at 23,999 yuan [2]. - Huawei has introduced multiple foldable products within a year, including the Mate XT and Pura X, demonstrating its leadership in foldable technology [3][13]. Group 2: Market Position and Strategy - Huawei's dominance in the foldable screen market is evident, with a 76.6% market share in China as of Q1 2025, marking its fifth consecutive year of leading the foldable smartphone segment [19][20]. - The company aims to drive a new industry chain through its innovations in foldable technology, positioning itself as a pioneer in the market [13][20]. - Huawei's strategy includes deep collaboration with domestic suppliers to enhance the entire foldable screen ecosystem, ensuring a robust supply chain [20]. Group 3: Technological Advancements - The Mate XT features a unique hinge system that allows for both inward and outward folding, addressing previous concerns about durability and usability [9][10]. - Huawei's advancements in screen technology include a 25% increase in bendability and the introduction of a 3K display with superior brightness and refresh rates [10][11]. - The integration of HarmonyOS 5 enhances the user experience by enabling seamless multi-device interactions and efficient application deployment [17][20]. Group 4: User Experience and Applications - The large screen of the MateBook Fold facilitates a new collaborative work environment, enhancing productivity for office users [11]. - For entertainment, the device serves as a portable cinema, providing an immersive viewing experience with high-quality visuals [11]. - The product's design caters to various user needs, merging functionalities of a smartphone, tablet, and laptop into a single device [11][14].