Atour Lifestyle (US:ATAT) 21世纪经济报道·2025-06-04 02:38Core Viewpoint - The incident involving the Atour Hotel in Hangzhou has raised public concerns regarding hygiene management within the hotel industry, particularly for Atour Group, which has faced similar issues in the past [1][5]. Group 1: Incident Overview - A guest at the Atour Hotel in Hangzhou discovered pillowcases marked with "Hangzhou Yuxiang Lake Future Hospital," leading to public scrutiny of the hotel's hygiene practices [1]. - The hotel issued an apology, attributing the issue to a significant error by their laundry supplier, and has since terminated their relationship with that supplier [1]. - The hotel confirmed a 100% inspection of all room linens and provided documentation to reassure guests [1]. Group 2: Company Background - Atour Hotel is a brand under Atour Group, which is listed on NASDAQ with the stock code ATAT [4]. - As of December 2024, Atour Group operates 1,619 hotels with a total of 183,184 rooms and has over 89 million registered members [4]. Group 3: Financial Performance - In Q1 2025, Atour Group reported revenue of approximately 1.906 billion yuan, a year-on-year increase of 29.8%, and an adjusted net profit of about 345 million yuan, up 32.3% [8]. - The adjusted EBITDA for the same period was approximately 474 million yuan, reflecting a growth of 33.8% [8]. - Despite revenue growth, key occupancy metrics showed declines, with average revenue per available room down 7.2% to 304 yuan, average daily rate down 2.8% to 418 yuan, and occupancy rate decreasing by 3.1 percentage points to 70.2% [8].