BABA(US:BABA) 第一财经·2025-06-06 05:26Core Viewpoint - The article discusses the impact of AI on design, highlighting both its potential and limitations, particularly in the fields of graphic and architectural design. While AI can generate designs quickly, it often lacks the creativity and precision that experienced designers provide, leading to concerns about its effectiveness in professional settings [1][6][9]. Group 1: AI in Graphic Design - AI has a wide range of applications in graphic design, especially in e-commerce platforms like Taobao and Pinduoduo, where the demand for promotional materials spikes during events like Double 11 [1]. - Alibaba's intelligent design platform, LuBan, has been instrumental in generating millions of posters during peak shopping seasons, showcasing the efficiency of AI in producing high-quality designs at low costs [1]. - Despite the advantages for non-designers, professional designers feel pressured by AI, which they believe cannot replace their skills and creativity [2][3]. Group 2: Challenges in AI Design - The commercial viability of AI design tools, such as LuBan, has faced challenges, leading to the decision to cease its services by June 30, 2025, and transition to "Taobao LuBan" [4]. - Alibaba is now collaborating with external partners like Meitu to enhance AI capabilities in e-commerce, indicating a shift in strategy to address the limitations of its previous AI design efforts [5]. - AI-generated designs often fall short in quality, as they rely on existing data and may not meet the standards required for professional applications [5][9]. Group 3: Limitations in Architectural Design - The application of AI in architectural design is more complex than in graphic design, as it must adhere to structural and safety requirements [8][9]. - AI can assist in specific tasks, such as optimizing the layout of emergency staircases, significantly reducing the time required for such designs [9]. - However, for comprehensive and creative architectural solutions, human designers remain essential, as AI lacks the ability to conceptualize innovative designs [9][10]. Group 4: Future of AI in Design - The current state of AI tools in design is still evolving, with many professionals expressing dissatisfaction with their capabilities [11]. - The integration of AI into design processes requires a collaborative approach, where designers and AI work together to ensure quality and creativity [9][11].