重磅！东风柳汽连发三大招

Core Viewpoint - Dongfeng Liuzhou Motor (DFLZ) is strategically positioning itself for future growth through its "Full Value Chain Overseas Strategy," the global launch of the "Chenglong Yiwang New Energy Strategy Platform," and the upgraded "Wangzi Chenglong Public Welfare Program," showcasing its commitment to innovation and social responsibility in the context of the global automotive industry's shift towards new energy and smart technology [1][3][38]. Group 1: Overseas Strategy and Market Expansion - DFLZ has launched the "Chengfeng Shuangqing (2030) Plan," aiming to enhance customer value through four major upgrades: technology products, localization, channels, and services, with a target investment of 20 billion yuan by 2030 to establish nine smart manufacturing bases and expand its sales network by over 300 [4][7]. - The company aims to achieve annual overseas sales of 300,000 vehicles, effectively replicating its domestic success in international markets [4]. Group 2: New Energy Vehicle Development - DFLZ has invested 5 billion yuan over three years to develop the new energy commercial vehicle brand "Chenglong Yiwang," addressing key pain points in the market such as high energy consumption and short range [10][11]. - The "Chenglong Yiwang 5" features advanced technology, including an 800V high-voltage platform, a maximum power of 1,209 horsepower, and a fast-charging capability that allows for an 80% charge in just 30 minutes, significantly enhancing operational efficiency [14][15]. Group 3: Social Responsibility Initiatives - The "Wangzi Chenglong Public Welfare Program" has been upgraded to 2.0, expanding its reach to include children of truck drivers and entrepreneurs, with a focus on education, employment, and health, benefiting nearly 2,000 families [26][30]. - DFLZ has committed to increasing its annual public welfare investment by 8%, reflecting its dedication to social responsibility [7][30]. Group 4: Ecosystem and Collaboration - The establishment of the "Chenglong Yiwang New Energy Ecosystem Alliance" aims to integrate resources from charging facility operators, energy companies, and service platforms to enhance charging infrastructure and services for users [20]. - DFLZ is also launching a customized vehicle program, "Fengxing Xinghai," to meet individual customer needs, transitioning from a one-size-fits-all approach to a more personalized service [22]. Group 5: Event Highlights and Market Response - The ninth DFLZ Brand Customer Day showcased the company's strategic vision and commitment to innovation, with significant online engagement resulting in 1,188 vehicle orders during the event [36][38].