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市场调查:全球宠物烘焙粮市场生产商排名及市场占有率
QYResearch·2025-06-06 06:15

Core Viewpoint - The pet baking food market is expected to reach a size of 1,109.4 million USD by 2030, with a compound annual growth rate (CAGR) of 8.42% in the coming years [2][4]. Group 1: Product Characteristics - Pet baking food is made using a low-temperature slow baking process (typically 90℃-150℃), which retains the natural nutrition and flavor of ingredients, reduces protein denaturation, and minimizes the loss of heat-sensitive nutrients [1]. - Compared to traditional high-temperature puffed food, baking food has a higher fresh meat content, lower starch formulation, and does not contain meat meal, making it easier for pets to digest and absorb [1]. - The production process is complex and time-consuming, resulting in higher costs and prices compared to traditional puffed food, with a relatively short shelf life of about 12 months [1]. Group 2: Market Segmentation - By product type, cat food dominates the market due to cats' lower starch tolerance and the health premium associated with the "cat economy" [5][7]. - In terms of application, household purchases represent the largest downstream market, accounting for approximately 68.41% of the total demand [8][10]. Group 3: Market Drivers - The shift in the role of pets from "guardians" to "family members" has led to increased consumer demand for high-quality pet food, with baking food meeting the modern pet owner's desire for "pure formulas" [14]. - The new generation of pet owners (aged 25-35) exhibits "parenting-style pet care" characteristics, seeking customized solutions for different life stages and health needs, which baking food can more easily provide due to its flexible production process [14]. Group 4: Development Opportunities - Growing societal concern for pet health drives consumers to prefer nutritious, natural, and additive-free pet food, which baking food can fulfill [15]. - The rise of content e-commerce has transformed pet food consumption decision-making, enhancing market awareness and interest in baking food through visual education [15]. Group 5: Challenges - The complex production process of baking food increases energy consumption and production cycles, leading to higher production costs [17]. - The shorter shelf life of baking food compared to traditional dry food poses challenges for inventory management and logistics, potentially affecting consumer purchasing behavior [17]. - The pet food market is highly competitive, with numerous product types and brands, requiring new baking food brands to invest significantly in marketing and market penetration to establish a foothold [17].