Core Viewpoint - The article highlights the recognition of the Deqing freshwater pearl farming system as a Global Important Agricultural Heritage System (GIAHS) by the Food and Agriculture Organization (FAO) of the United Nations, marking a significant cultural and ecological achievement for China and the pearl industry [2][5][7]. Group 1: Historical Significance - The Deqing pearl system is the first freshwater aquaculture system in China to receive this honor and is the first globally recognized agricultural heritage centered around pearls [7]. - The system is described as a living cultural heritage, still actively practiced by local residents and serving as a primary economic source [7][10]. Group 2: Cultural and Technological Integration - The success of the Deqing pearl system is attributed to the efforts of "Pearl Grandpa" Shen Zhirong, who has dedicated 46 years to research and innovation, emphasizing the need for scientific advancement alongside cultural preservation [5][11]. - The brand Oushiman has emerged as a representative of the integration of pearl technology and beauty, reflecting a narrative of ecological, cultural, and technological coexistence [5][11]. Group 3: Research and Development - Oushiman has established a dual research center in Deqing and Hangzhou, with over 180 researchers, focusing on consumer research, basic research, and application research [13]. - The company has accumulated 151 patents and has developed four core technologies related to pearl processing, showcasing its commitment to innovation [13][14]. Group 4: Market Performance and Product Strategy - Oushiman's products, such as the second-generation Anxin Xiaobai tube, have achieved significant market success, with over 200 million units sold, indicating strong consumer demand [20][21]. - The brand's approach to product development is based on targeted solutions, utilizing extensive research on Asian skin genetics to create effective skincare products [14][23]. Group 5: Cultural Promotion and Sustainability - Oushiman aims to be a cultural translator and promoter of traditional ecological wisdom, integrating pearl culture into its brand strategy through various initiatives, including a pearl museum and educational programs [24][25]. - The company is also focused on sustainable practices, such as green manufacturing and low-carbon packaging, aligning with the ecological principles of the Deqing pearl system [25][26]. Group 6: Global Expansion and Future Outlook - Oushiman is expanding into Southeast Asia and the Middle East, promoting the dual narrative of Eastern pearl technology and modern skincare science [25]. - The brand's development reflects a global expression of traditional Chinese ecological wisdom, positioning itself as a leader in the skincare industry while fostering cultural heritage [26].
深度 | 珍珠申遗背后,欧诗漫的科技与文化跃升之路
FBeauty未来迹·2025-06-06 08:08