董明珠卸任，格力芯片公司换帅

Core Viewpoint - The article discusses the recent management changes at Zhuhai Zero Boundary Integrated Circuit Co., Ltd., a wholly-owned subsidiary of Gree Electric Appliances, and highlights Gree's strategic focus on the semiconductor industry, particularly in chip design and manufacturing [1][2][3]. Group 1: Management Changes - On June 10, 2024, multiple business changes occurred at Zhuhai Zero Boundary, including Dong Mingzhu stepping down as the legal representative and chairman, with Li Shaobin taking over these roles [1]. - Li Shaobin, who has a master's degree and is a senior engineer, has held various positions within Gree, including assistant to the president and chief engineer [1]. Group 2: Company Overview - Zhuhai Zero Boundary was established in August 2018 and focuses on integrated circuit chip design, sales, and electronic product sales [1]. - The company has evolved from custom R&D to a comprehensive service provider specializing in industrial-grade 32-bit MCUs, AloT SoC chips, and power devices, with cumulative shipments exceeding 100 million units by the end of 2022, averaging 36 million units annually [1]. Group 3: Strategic Developments - Since 2015, Gree has been entering the chip sector, with plans for a SiC chip factory expected to start production in June 2024, aiming to become the second-largest and the largest fully automated compound chip factory in Asia [2]. - Gree's self-developed chips are currently used in approximately 30% of its air conditioning products, as well as in commercial air conditioning, smart equipment, and industrial robots [3].