零跑都卷成自己的供应商了

Core Viewpoint - The article emphasizes that Leap Motor has emerged as a leading player in the new energy vehicle market, showcasing strong sales performance and a unique approach to manufacturing through comprehensive self-research and development [2][8][13]. Group 1: Sales Performance - Leap Motor achieved the highest sales among new energy vehicle companies last month, selling 45,067 units [3]. - The sales figures for Leap Motor over the past three months indicate a consistent upward trend, with sales of 41,039 units and 37,095 units in the previous months [5][7]. - Leap Motor's export performance is notable, with 17,200 units exported from January to May this year, positioning it as a strong competitor in the international market [8]. Group 2: Manufacturing and R&D Strategy - Leap Motor's success is attributed to its comprehensive self-research capabilities, which encompass all aspects of vehicle production, including critical components like electric drive controllers and battery packs [15][16]. - The company has adopted a platform-based development approach, allowing for high component reuse rates of 80%-88% across different models, which reduces costs and enhances efficiency [27][28]. - The CTC (cell-to-chassis) battery integration technology developed by Leap Motor has reduced production costs by 15% [45]. Group 3: Competitive Advantages - Leap Motor's ability to maintain competitive pricing while ensuring rapid delivery and profitability sets it apart from competitors [15][16]. - The company's self-research approach not only controls costs but also enhances product quality and adaptability, leading to faster troubleshooting and improved after-sales service [58][62]. - The integration of technology and supply chain management allows Leap Motor to create a positive feedback loop, enhancing product competitiveness and driving sales growth [49][86]. Group 4: Market Positioning - Leap Motor positions itself similarly to successful retail brands like Uniqlo and IKEA, offering high-quality vehicles at competitive prices, which appeals to cost-conscious consumers [87]. - The company's strategy of providing free advanced driver assistance features after achieving profitability further strengthens its market position and customer loyalty [82].