《北京日报》点名苏超饭圈化，酸了？

Core Viewpoint - The article emphasizes that the popularity of the "Su Super" league represents a significant victory for grassroots sports in China, highlighting its potential to engage the community and promote local culture rather than merely being a superficial entertainment phenomenon [2][6][30]. Group 1: Grassroots Sports and Community Engagement - "Su Super" has gained traction due to its low barrier to entry, with ticket prices at 10 yuan and free live broadcasts, allowing ordinary people to participate and enjoy the sport [7]. - The league fosters regional cultural resonance, with humorous references to local history and competition, which enhances community identity rather than leading to "fan circle" behavior [10][12]. - The league has also driven tourism, with significant increases in visitor numbers during events, such as a 45% rise in tourist numbers in Taizhou during the Dragon Boat Festival [12][31]. Group 2: Cultural Innovation and Humor - The use of memes and humor in the league serves as a creative expression of regional culture, promoting unity and reducing regional prejudices [21][25]. - The article argues that the playful banter among fans is a natural part of grassroots culture and should not be equated with the negative aspects of "fan circles" [19][28]. - The humorous interactions between cities, such as the "Huaiyang cuisine debate," help revive traditional culture and promote local products [25][27]. Group 3: Economic Impact and Sponsorship Growth - The league's popularity has led to a surge in sponsorship, with notable brands like JD.com and KFC joining as partners, indicating a strong marketing appeal [32]. - Economic benefits are evident, with projections suggesting that the league could generate over 300 million yuan in economic activity this season [31]. - Local governments are recognizing the league's potential to stimulate the economy and are actively supporting its development [27][36]. Group 4: Broader Implications for Football in China - The success of "Su Super" reflects a shift in public interest from the national team to grassroots football, highlighting a desire for community engagement and enjoyment [29][38]. - The article critiques the elitist perspective that dismisses grassroots initiatives, suggesting that true talent emerges from real competition rather than being dictated by elite circles [40][42]. - The essence of football is framed as a vehicle for social value, emphasizing education, cultural exchange, and community cohesion rather than just competitive outcomes [43][44].