LI AUTO(US:LI) 新华网财经·2025-06-17 06:52Core Viewpoint - Li Auto emphasizes the importance of purchasing through official channels to ensure consumer safety and rights, warning against misleading offers from unauthorized platforms [1][2][5]. Summary by Sections Consumer Warnings - Li Auto has identified unauthorized platforms claiming to offer additional discounts on vehicle purchases, which may mislead consumers and compromise their personal information and financial rights [1][6]. - The company stresses that any implied extra discounts or unofficial policies violate its core principles of a unified pricing and service standard [2][6]. Risks of Unauthorized Purchases - Safety Hazards: Gifts obtained from unofficial channels (e.g., charging stations, film) lack quality testing, posing usage risks [3][8]. - Rights Damage: Oral promises may not be fulfilled, affecting after-sales support [3][8]. - Service Imbalance: Such practices disrupt fair consumer environments and impair product value assessments [3][8]. Company Commitments - Li Auto commits to a nationwide unified sales policy, ensuring all direct stores adhere to the same pricing, allowing consumers to purchase without comparison [9]. - The company guarantees transparency in service commitments, with all policy rights published through official channels, and any promises beyond official policies are deemed violations [9]. - All accessories and official gifts are distributed through certified quality inspection channels to eliminate unverified gifts [9]. Financial Performance - In Q1 2025, Li Auto reported revenue of 25.93 billion, a 1.1% increase year-on-year, with a net profit of 646 million, up 9.4% [11]. - For Q1 2024, the company delivered 80,400 vehicles, generating total revenue of 25.6 billion, a 36.4% increase from 18.8 billion in Q1 2023 [11]. - In Q1 2023, Li Auto achieved revenue of 18.79 billion, a 96.5% year-on-year growth, with 52,600 vehicles delivered, marking a 65.8% increase [11]. Market Position - As of early 2023, Li Auto ranked third among new energy vehicle manufacturers, trailing behind competitors Xiaopeng and Leap Motor [12]. - The company aims to expand its pure electric product offerings and increase sales volume as a primary strategy for future growth [12].