40亿级国货美妆集团，进军功效护肤赛道！

Core Viewpoint - The acquisition of Baizhichui by Juyi Group marks a significant step in its transition from a color cosmetics leader to a diversified beauty group focused on scientific skincare [2][10]. Group 1: Acquisition Details - Juyi Group has officially signed an acquisition agreement with Baizhichui, a dermatology-based skincare brand [2]. - Baizhichui, founded in 2012, focuses on providing safe and effective skincare solutions for sensitive and problematic skin, leveraging a strong medical background [4]. - The brand's product line includes solutions for various skin concerns, with its "Little Green Bottle" series achieving sales of over 8 million units [5]. Group 2: Brand and Market Position - Baizhichui's founder, Dr. Li Yuanhong, will continue as Chief Product Officer, ensuring the brand's medical expertise is maintained [6]. - The brand has established a comprehensive channel network, initially focusing on professional channels and later expanding to e-commerce and retail [6][10]. - Juyi Group's retail revenue is projected to exceed 4.2 billion in 2024, with a 36% year-on-year increase, showcasing its strong market position [10][14]. Group 3: Strategic Implications - The acquisition is seen as a strategic move to enhance Juyi Group's multi-category brand matrix, which now includes color cosmetics, skincare, and scalp care [10][15]. - Juyi Group aims to leverage Baizhichui's scientific skincare expertise to accelerate its growth in the professional skincare market [15]. - The company has been recognized as one of the top 100 global beauty companies, ranking 68th this year, reflecting its competitive strength [16].