POP MART(HK:09992) 21世纪经济报道·2025-06-18 07:37Core Viewpoint - The article highlights the growing influence of Chinese original IPs, particularly the character Labubu from Pop Mart, in the North American market, showcasing its popularity among young consumers and the unique emotional value it holds for them [1]. Group 1: Market Presence - Pop Mart has opened a physical store in the largest shopping center in New Jersey, USA, and has also set up blind box vending machines, indicating a strong retail strategy in the North American market [1]. - The Labubu blind boxes, priced between 20 to 30 USD, have seen secondary market prices soar to hundreds or even thousands of dollars, reflecting their scarcity and emotional value [1]. Group 2: Consumer Perception - Labubu, created by Hong Kong artist 龙家升, is characterized by its "strange and cute" appearance and "exaggerated style," which resonates well with young consumers in the U.S. [1]. - Many fans perceive Labubu not just as a toy, but as a companion or "good friend," highlighting the emotional connection consumers have with the character [1].