尊界S800订单数据跟踪

Short-term Insights - The order continuity for the ZunJie S800 has exceeded expectations, with significant orders recorded: 1600 for 24 hours, 2100 for 48 hours, 2600 for 72 hours, 3600 for 7 days, and 5000 for 19 days. The average daily sales are projected to be around 250 units for 72 hours to 7 days and 120 units for 7 to 19 days, indicating a stable monthly sales potential of approximately 1000 units [1]. Long-term Insights - The S800 is expected to be the first to break the foreign monopoly in the high-end sedan market, with ZunJie aiming for a 20% market share in the segment above 600,000. The market share of domestic brands in the 500,000 and above sedan market has been low, at 0.5%, 1.4%, and 5.7% for the years 2023 to 2025 [1]. - The high-end sedan segment is the lowest in market share for domestic brands due to factors such as consumer focus on brand strength and emotional value, as well as the technical challenges in sedan chassis and NVH compared to SUVs and MPVs [1]. - The domestic market for passenger cars priced above 600,000 is projected to have sales of 43,000, 42,000, 42,000, 48,000, and 41,000 units from 2020 to 2024, with a central estimate of 45,000 units. ZunJie is expected to capture a 15% market share in this segment, aiming for a sales volume of around 60,000 units [1].