Core Viewpoint - The article emphasizes the importance of learning from Japan's consumer market strategies, particularly during economic downturns, to achieve resilient growth in the Chinese market [7][12][14]. Group 1: Event Overview - The event will take place from August 7 to August 9 in Shanghai, focusing on the methodologies of Japanese and Chinese consumer giants [5][11]. - It aims to provide a deep dive into the concepts of efficiency revolution, demand reconstruction, and capital breakthroughs [12][16]. Group 2: Key Insights from Japanese Market - Japanese companies have shown resilience during economic downturns, with examples such as: - Salaria's store count increasing by 23% and profit rising by 105.8% [14]. - Meiji Foods achieving 28 years of continuous growth through a "hit product matrix" [14]. - Uniqlo and Muji expanding their market share during economic recessions [14]. - The article highlights the need for businesses to adapt to changing economic environments and consumer behaviors [6][12]. Group 3: Learning Objectives - Participants will learn about: - Efficiency strategies from Salaria, including a "three-cut method" to reduce costs without compromising quality [14][17]. - Consumer insights and product development techniques from experts like Miura Nobuhiro [14][21]. - Capital strategies for navigating financing and mergers in the current market landscape [16][22]. Group 4: Target Audience - The event is aimed at founders and CEOs of consumer enterprises looking to break through growth ceilings and optimize cost structures [23].
“日本消费研究第一人”三浦展、萨莉亚前社长、明治食品“爆款教父”,8月齐聚上海