一双丑鞋，套现67亿

Core Viewpoint - The article discusses the recent sale of shares by L Catterton in the German sandal brand Birkenstock, highlighting the brand's growth, valuation, and strategic moves in the consumer market [4][6][18]. Group 1: Company Overview - Birkenstock, founded in 1774, has evolved from a small village workshop to an international brand known for its comfortable and eco-friendly footwear [9][10]. - The brand's history includes significant innovations, such as the development of the first contoured footbed in 1902 and the introduction of cork-latex footbeds in 1945, which enhanced comfort and sustainability [9][10]. Group 2: Financial Performance - As of May 2023, Birkenstock's valuation exceeded $10 billion, with a reported revenue growth of 19% year-on-year and a net profit increase of 47% for the second quarter of the 2025 fiscal year [3][8][17]. - The company has maintained strong performance since its IPO on the New York Stock Exchange in October 2023, despite a temporary decline in net profit attributed to capacity expansion strategies [17]. Group 3: Investment and Ownership Changes - L Catterton acquired a majority stake in Birkenstock for approximately $4.8 billion in 2021, and after the recent share sale, its ownership has decreased from 71.9% to about 62% [6][11]. - The recent sale of approximately 18 million shares at $52.5 each generated around $940 million, which L Catterton may use to prepare for future investments [4][18]. Group 4: Market Expansion and Strategy - Post-acquisition, L Catterton has focused on expanding Birkenstock's presence in Asia, particularly in China, India, and Southeast Asia, while enhancing its online sales channels [15][16]. - The brand has collaborated with high-fashion labels, integrating luxury elements into its product offerings, which has helped reshape consumer perceptions of Birkenstock as a fashionable choice [15]. Group 5: Future Outlook - The CEO of Birkenstock expressed optimism about the company's performance in the 2025 fiscal year, projecting revenue growth of 15% to 17% [19]. - The ongoing trend of embracing "ugly" fashion items suggests a favorable market environment for Birkenstock's unique product offerings [19].