汽车琰究·2025-06-22 09:21Core Viewpoint - The motorcycle industry is experiencing significant growth, particularly in the mid-to-large displacement segment, with sales reaching historical highs in May 2025, driven by strong domestic demand and export performance [2][4][17]. Industry Overview - In May 2025, sales of motorcycles with a displacement of 250cc and above reached 101,000 units, marking a year-on-year increase of 31.1% and a month-on-month increase of 8.9% [2]. - Cumulative sales from January to May 2025 for motorcycles in this category totaled 399,000 units, reflecting a year-on-year growth of 50.4% [2][3]. Sales Performance - The sales of motorcycles above 125cc in May 2025 were 703,000 units, showing a year-on-year increase of 7.8% but a month-on-month decrease of 10.5% [2]. - Exports of motorcycles with a displacement of 250cc and above reached 50,000 units in May, up 52.1% year-on-year and 29.4% month-on-month, with cumulative exports from January to May totaling 208,000 units, a 73.1% increase year-on-year [2]. Domestic Market Insights - Domestic sales of motorcycles with a displacement of 250cc and above in May were 51,000 units, a year-on-year increase of 15.4% but a month-on-month decrease of 5.8% [3]. - Cumulative domestic sales from January to May 2025 reached 191,000 units, reflecting a year-on-year growth of 31.6% [3]. Market Structure - The 500cc and above segment is experiencing robust growth, with sales of 250cc to 400cc motorcycles in May reaching 53,000 units, a year-on-year increase of 21.4% [4]. - The top three companies in the 250cc and above segment in May 2025 were Chuanfeng Power, Qianjiang Motorcycle, and Longxin General, with a combined market share of 48.4% [5]. Company Performance - Chuanfeng Power sold 22,000 units of 250cc and above motorcycles in May, a year-on-year increase of 48.1%, maintaining a market share of 21.5% [5]. - Qianjiang Motorcycle's sales in May were 37,000 units, a year-on-year decrease of 13.4%, with cumulative sales from January to May totaling 168,000 units, down 7.6% year-on-year [12]. - Longxin General reported sales of 123,000 units in May, a year-on-year decrease of 10.8%, but cumulative sales from January to May were 649,000 units, reflecting a year-on-year increase of 15.9% [16]. Future Outlook - The motorcycle industry is expected to continue its upward trajectory in 2025, driven by increased supply and the efforts of leading companies in expanding their export businesses [4][17]. - The demand for mid-to-large displacement motorcycles is anticipated to rise, benefiting domestic brands as they capture a larger share of the market [17].