Core Viewpoint - The article emphasizes the increasing competition in the domestic market and the growth bottlenecks faced by Chinese consumer brands, prompting them to explore overseas markets, particularly Brazil, which presents significant market potential but also complex challenges [1]. Group 1: Event Overview - The event titled "Outsea·502 Closed-Door Meeting" will take place on June 27 in Shenzhen, focusing on strategies for Chinese brands entering the Brazilian market [1]. - The meeting aims to provide practical insights through real case studies and direct interactions with experts who have experience in the Brazilian market [1]. Group 2: Key Speakers and Topics - The event will feature various speakers, including: - A Latin America brand head who will discuss pitfalls encountered in Brazil [2]. - An overseas brand marketing expert sharing how to effectively tell brand stories in Brazil [2]. - A leader from a major Latin American e-commerce platform analyzing category opportunities in Brazil [2]. - An insider from a leading social media platform revealing strategies for social e-commerce in Brazil [2]. - The guest list includes multiple brand overseas business heads, e-commerce platform leaders, and marketing experts with extensive experience in Latin America [2]. Group 3: Event Format and Networking - The meeting is designed for decision-makers at the C-level, ensuring high-quality exchanges and discussions [3]. - It will be a closed-door event, focusing on real opportunities, core challenges, and practical case studies in the Brazilian market [3]. - The event will facilitate connections among 10-15 high-level participants and provide access to a community of 4,000 quality users involved in overseas expansion [4]. Group 4: Future Events - The event series will occur monthly, addressing different regions and topics related to overseas policies, strategies, and practices [5]. - Upcoming themes include opportunities and challenges in Southeast Asia and AI companies' overseas opportunities in Japan [5].
巴西人的钱,该怎么赚?
虎嗅APP·2025-06-23 14:38