新股速递｜安井食品，打新情况及基本面分析

Core Viewpoint - The company is preparing for an IPO with a strong market position in the frozen food industry, but faces challenges such as slowing growth in its prepared food segment and increased competition leading to price pressures [1][11][16]. Financial Situation Revenue - The company has shown steady revenue growth over the past three fiscal years, with revenues of 12.2 billion, 14 billion, and 15.1 billion, and a projected growth of 7.7% in 2024 [1]. - The frozen prepared food segment generated 7.8 billion in revenue, growing by 11.4%, driven by the success of the "fresh-lock" series and new product launches [1]. - The frozen dish segment generated 4.3 billion, with a growth rate of 10.76%, although the growth was impacted by inventory adjustments in the crayfish category [2]. Profit and Gross Margin - The company's net profit growth has slowed, recording 1.1 billion, 1.48 billion, and 1.49 billion, primarily due to the deceleration in prepared food growth and increased costs [4]. - The gross margin slightly increased to 23.30% in 2024, while the net margin decreased to 10.01% due to rising management and promotional expenses [4]. Company Advantages Market Position - The company holds a leading market share in the frozen food industry at 6.6%, significantly higher than its closest competitor [5]. - In the frozen hot pot ingredient segment, it commands a market share of 12.7%, which is four times that of the second player [5]. Distribution Network - The company has a robust distribution network with 2,069 distributors, covering various channels including supermarkets, restaurants, and e-commerce platforms [7]. Supply Chain and Cost Control - The company operates 13 production bases and maintains lower logistics costs compared to industry averages, enhancing supply chain stability [8]. International Expansion - The company is pursuing international growth, particularly in Southeast Asia, with plans to establish production bases in Vietnam by 2026 [9][10]. Challenges Price Competition - The frozen food industry is experiencing intensified price competition, leading to a decline in product prices and pressure on profit margins [11][12]. Distributor Stability - The company has seen a high turnover rate among distributors, which could impact future revenue growth, especially in lower-tier cities [13][14]. Prepared Food Segment Struggles - The prepared food segment is facing declining growth rates, with crayfish prices dropping significantly, affecting profitability [14][15]. Slow Overseas Expansion - Currently, overseas revenue accounts for only 1% of total revenue, indicating slow progress in international markets [15]. Executive Compensation Concerns - There are concerns regarding rising executive compensation amidst stagnant profit growth, leading to shareholder dissatisfaction [16].