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新车开发缩短至30个月,“技术日产”能否复活?

Core Viewpoint - Nissan faces criticism regarding its new car development, with shareholders questioning the lack of new models compared to competitors. The company needs to enhance sales to increase revenue and restore its investment capabilities, as well as revive its reputation as "Technology Nissan" [1][2]. Group 1: New Car Development Challenges - Shareholders expressed concerns about Nissan's new car development during the June 24 shareholder meeting, highlighting the absence of new models [1][2]. - Nissan's development cycle has extended to 55 months, which has hindered its ability to respond flexibly to market demands and consumer dissatisfaction due to the lack of desirable new cars [2]. Group 2: Competitive Position and Future Plans - Nissan was a pioneer in electric vehicles (EV) with the launch of the Leaf in 2010, but it has since fallen behind competitors like Chinese brands and Tesla in the EV market [2]. - The company plans to update the Leaf by 2025, marking its first update in eight years, with the new model expected to achieve the highest range in its class, utilizing Nissan's most advanced EV technology [2]. - Nissan aims to reduce its development cycle to 30 months, outlining a strategy to regain growth through a new car offensive, despite facing financial constraints due to restructuring [2].