金地董事长，喊出“活下来”

Core Viewpoint - The company experienced significant financial challenges in 2024, with a reported revenue of approximately 75.34 billion and a net loss of 6.12 billion, reflecting a year-on-year decline of about 788.54% [1] Financial Performance - In 2024, the company recorded a contract amount of 68.51 billion, down 55.39% year-on-year, and a signed area of 4.714 million square meters, a decrease of 46.25% [1] - The company successfully navigated its debt peak in the previous year, repaying approximately 20 billion in public market debts without any defaults [3] - As of the end of 2024, the company had a total interest-bearing debt of 73.5 billion, with only about 5.6 billion in public debts remaining to be repaid [3] Market Conditions - The overall market remains in a state of oversupply, and the industry adjustment is not yet complete, presenting ongoing challenges for the company [1] - The company’s sales continued to decline into 2025, with a signed area of 238,000 square meters in May, down 51.92% year-on-year, and a contract amount of 3.12 billion, down 52.07% [4] Strategic Adjustments - The company is focusing on prudent operational adjustments, optimizing resource allocation, and enhancing organizational resilience to survive the current cycle and achieve sustainable development in the recovery phase [1][9] - The management emphasizes the importance of financial safety and a cautious investment strategy, particularly in light of the current market conditions [8] Future Outlook - The management believes that the Chinese real estate market will continue to exist long-term, with a projected annual sales scale of 4 to 5 trillion in 10 to 15 years [9] - The company is committed to adapting to market changes and policy directions to find new opportunities for survival and growth during the structural adjustments in the industry [9]