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【房地产】2025H1百强全口径销售额累计同比-11%,6月单月同比降幅有所扩大——百强房企销售跟踪(2025年6月)(何缅南)
光大证券研究·2025-07-02 13:14

Core Viewpoint - The real estate market is experiencing a significant decline in sales, with the top 100 real estate companies showing a year-on-year decrease in sales figures for June and the first half of 2025, indicating ongoing challenges in the industry [3][4]. Group 1: Sales Performance - In June 2025, the top 10 real estate companies reported total sales of 175.5 billion yuan, a year-on-year decrease of 26.4%, with a month-on-month increase of 11.6% [3]. - For the first half of 2025, the total sales of the top 10 real estate companies reached 851.8 billion yuan, down 14.0% year-on-year, with a cumulative decline compared to the first five months [3][4]. - The top 100 real estate companies had total sales of 370.7 billion yuan in June 2025, reflecting a year-on-year decline of 21.2% [3]. Group 2: Median Sales Data - The median year-on-year sales change for the top 50 real estate companies in the first half of 2025 was -7.2%, indicating that most companies are struggling to maintain sales levels [5]. - In June 2025, only 3 out of 20 major real estate companies reported positive year-on-year sales growth, with notable performances from Sunac China (+404%) and Jianfa Real Estate (+28%) [5][6]. Group 3: Cumulative Sales Analysis - For the first half of 2025, the cumulative total sales of the top 100 real estate companies amounted to 1.8 trillion yuan, down 11.4% year-on-year [4]. - Among the 20 major real estate companies, only 4 reported positive cumulative sales growth in the first half of 2025, with China Jinmao showing a 20% increase [6].