独家丨徕芬前研发总监江军前创业，瞄准户外赛道

Group 1 - The core viewpoint of the article highlights the departure of Jiang Junqian from Lifeng, which is related to the company's business adjustments and changes [1][2] - Jiang Junqian, the former R&D director of Lifeng, is now starting a new venture focused on the outdoor sector and is in close contact with investment institutions [2] - Lifeng has undergone significant management changes over the past two years, leading to a turnover of engineers, particularly after the arrival of the new R&D director Liu Xuan, who previously worked at Apple [2][3] Group 2 - During his time at Lifeng, Jiang Junqian played a key role in the development of two major products: the high-speed hair dryer and the electric toothbrush [2] - Lifeng aimed for a revenue target of 6 billion in 2024 but only achieved 4 billion, with a 1 billion increase from 2023 primarily attributed to the electric toothbrush [2] - Lifeng is attempting to shift its brand image from being a "Dyson alternative" to adopting a more Apple-like approach with its product offerings, particularly with the launch of the shaver [3]