独家丨大疆前员工就任影石中国区销售负责人，大幅重整代理商体系

Core Viewpoint - The competition between DJI and Innosilicon is intensifying, particularly with the recent appointment of a former DJI employee to lead Innosilicon's sales in China [2][3]. Group 1: Company Developments - Zhang Bo, a former DJI employee, has joined Innosilicon as the sales head for China, focusing on restructuring the dealer system and optimizing the CRM system [2]. - Innosilicon is actively expanding its dealer network, with nearly 120 stores in China and over 50 overseas, aiming to reach over 300 stores by the end of the year [3]. Group 2: Market Strategy - Innosilicon's previous dealer channels were fragmented, with each dealer generating less than 2% of revenue per capita [4]. - The company opened its first direct store in Beijing in 2023 and plans to implement a dual strategy of direct stores and dealers overseas in 2024, although direct sales currently account for less than 2% of revenue [5]. Group 3: Competitive Landscape - DJI is set to release a panoramic camera by the end of the month, prompting expectations of a strong counteraction from Innosilicon [3]. - The ongoing strategic maneuvers by both companies indicate a significant shift in the competitive dynamics within the industry [5].