这款神器，正在悄悄“背刺”年轻人

Core Insights - Major power bank brands such as Romoss and Anker Innovation have announced emergency recalls due to fire hazards, leading to widespread consumer concern and reports of power banks catching fire [1][3][4] - Consumers have reported severe damage to property and personal safety incidents, with some unable to process refunds due to seller account issues [2][5] - A significant quality control issue was highlighted by the National Market Supervision Administration, which found a 37.5% non-compliance rate in safety tests for power banks [1][14] Group 1: Industry Crisis - The crisis was triggered by a fire incident involving Romoss power banks on a flight, leading to bans in several universities and raising public alarm [3][4] - Romoss has recalled 491,700 units of specific models manufactured between June 5, 2023, and July 31, 2024, while Anker Innovation recalled approximately 710,000 units [4][10] - The incident has caused a significant loss of consumer trust, with many questioning the safety of their power banks and seeking refunds [4][7] Group 2: Market Impact - Romoss has been a market leader, selling over 50 million units annually and dominating e-commerce sales for eleven consecutive years [9][10] - Anker Innovation reported a revenue of 24.71 billion yuan in 2024, reflecting a 41.14% year-on-year growth, but the recall may hinder future growth [9][10] - The power bank market in China is projected to reach $1.046 billion by 2024, accounting for over 30% of the global market, but safety concerns could impact this growth [13][14] Group 3: Regulatory Response - The Ministry of Industry and Information Technology is seeking public input on mandatory national standards for power banks to enhance safety measures [14] - New regulations will include stricter testing requirements for overcharging, puncture resistance, and thermal abuse, aiming to restore consumer confidence [14]