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马斯克建“美国党”,特斯拉躺进ICU
TeslaTesla(US:TSLA) 创业邦·2025-07-10 03:22

Core Viewpoint - The article discusses the evolving political involvement of Elon Musk and its implications for Tesla, highlighting the potential risks and challenges that arise when business leaders engage in politics [5][11][28]. Group 1: Political Involvement and Its Impact - Musk's recent announcement of forming a new political party, the "American Party," aims to represent 80% of moderate voters, indicating a significant shift in his political strategy [11][12]. - The backlash from Trump, who criticized Musk's actions as "absurd" and suggested investigations into Musk's companies, reflects the contentious nature of their relationship and the potential repercussions for Tesla [12][18]. - Musk's political ambitions may lead to a decline in Tesla's brand value, as evidenced by a 22% drop in Tesla's stock price this year and a 13.5% decrease in vehicle deliveries compared to the previous year [18][22]. Group 2: Brand Perception and Market Challenges - Tesla's brand recognition has plummeted, with consumer approval dropping to 32% in the second quarter, marking an unprecedented decline in brand value within the automotive industry [23]. - The article notes that Tesla's sales in Europe have significantly decreased, further complicating the company's market position amid Musk's political endeavors [21][20]. - Concerns are raised about the potential impact of Musk's political actions on Tesla's future projects, such as autonomous driving and government contracts, which could face stricter regulations or cancellations [24][25]. Group 3: Broader Implications for Business Leaders - The article emphasizes that when business leaders become political symbols, their corporate value can diminish rapidly, as seen in Musk's case [11][28]. - It suggests that navigating the intersection of business and politics requires a clear understanding of the risks involved, as Musk's recent actions may jeopardize his business empire [28][29]. - The narrative concludes that while Musk's entrepreneurial spirit is commendable, his political pursuits necessitate a more cautious and strategic approach to avoid further damage to his brand and companies [28].