量子位·2025-07-10 08:00Core Viewpoint - Logan Kilpatrick, a key figure in Google's AI marketing efforts, is responsible for 90% of the company's AI promotional work, having transitioned from OpenAI to Google [3][22]. Group 1: Logan Kilpatrick's Role and Background - Logan Kilpatrick is recognized as Google's AI "promotional expert," actively engaging with the developer community on platforms like X [2][3]. - At just 27 years old, Kilpatrick has a background that includes working at NASA and Apple before joining OpenAI as the Developer Relations Lead [7][8]. - His experience at OpenAI helped him understand ecosystem building and developer engagement, earning him the nickname "LoganGPT" among developers [10][11]. Group 2: Transition to Google and Responsibilities - Kilpatrick joined Google in 2024, where he was tasked with developing the AI Studio platform and integrating it into Google Cloud [12][14]. - Following a significant talent migration within Google, his team was moved under DeepMind, enhancing collaboration between research and development [19][20]. - He has been instrumental in promoting Google's Gemini series models, which have over 400 million monthly active users, although they still lag behind ChatGPT's 500 million weekly active users [23]. Group 3: Marketing Challenges and Strategies - Google faces challenges in marketing due to its diverse product offerings, which can confuse developers and users [24][25]. - Kilpatrick acknowledges that Google needs to improve its marketing efforts to better communicate ongoing innovations [26][27]. - His approach involves direct engagement with developers, which has been well-received and contrasts with traditional marketing channels [28][36]. Group 4: Investment Activities - In addition to his role at Google, Kilpatrick has invested in over 50 startups, indicating his active involvement in the tech ecosystem [39].