羽绒服一哥，也要卖了

Core Viewpoint - Canada Goose Holdings Inc. is considering selling part or all of its shares held by Bain Capital, which has attracted interest from private equity firms amid declining sales and stock prices [4][12][16]. Company History - Canada Goose was founded in 1957 in Toronto, initially as a niche brand for cold-weather functional wear, and transformed into a global luxury brand with the help of Bain Capital, which acquired it in 2013 [4][5][6][7]. - The company expanded its product line significantly and launched e-commerce platforms and flagship stores globally, achieving a peak market value of over $7.8 billion [7][12]. Market Performance - Sales growth has been declining, with revenue growth rates of 21.54%, 10.84%, and 9.6% for fiscal years 2022, 2023, and 2024, respectively, dropping to 1.1% in fiscal year 2025 [12]. - The company's market capitalization has fallen from a peak of $7.8 billion to $1.36 billion, a loss of over $6.4 billion [13]. Challenges in China - Canada Goose's performance in China has deteriorated due to issues such as false advertising penalties and negative public sentiment, leading to a 1.7% decline in revenue when adjusted for fixed exchange rates [14][15]. - The company has faced increased competition from domestic brands like Bosideng and other foreign luxury brands, resulting in a significant drop in sales [14][15]. Management Changes - Canada Goose has undergone multiple changes in its China management team, indicating a sense of urgency to address declining performance in the region [15]. Potential Sale - Bain Capital, which holds 60.5% of Canada Goose's voting shares, is exploring the sale of its stake, viewing this as an opportune time to lock in returns [16]. - There is interest from private equity firms in acquiring Canada Goose, reflecting a broader trend of restructuring in the global consumer market [18]. Broader Market Trends - The current high inflation and interest rate environment have made luxury and essential goods more attractive to investors, leading to increased merger and acquisition activity in the consumer sector [18][19]. - Notable recent acquisitions in the consumer space include 3G Capital's $9.4 billion purchase of Skechers and various deals involving Starbucks China and other brands [19][20].