Core Viewpoint - The sales of consumer-grade AR/VR devices in China's three major e-commerce platforms are expected to exceed 200 million during the 2025 618 shopping festival [1]. Group 1: Overall Sales Situation - The overall sales volume of consumer-grade AR/VR devices during the 618 shopping festival (from May 20 to June 20) will be analyzed [2]. - The overall sales revenue of consumer-grade AR/VR devices during the 618 shopping festival will be detailed [3]. Group 2: Sales by Category - The sales volume and year-on-year growth of consumer-grade AR/VR devices will be categorized and summarized [4]. Group 3: Platform-Specific Sales - The top brands' sales volume and revenue on the JD platform during the 2025 618 shopping festival will be reported [5]. - The top brands' sales volume and revenue on the Tmall platform during the 2025 618 shopping festival will be reported [6]. - The top brands' sales volume and revenue on the Douyin platform during the 2025 618 shopping festival will be reported [7]. Group 4: Hot Sales Rankings - The hot sales rankings of AR/VR products on JD and Tmall during the 2025 618 shopping festival will be provided [8]. Group 5: Industry Insights - Information regarding the XR industry and new product updates for July will be included [9]. - The financing situation for July will be summarized [10].
2025年618三大电商平台消费级ARVR设备销售额突破2亿
CINNO Research·2025-07-24 03:07