乐道L90专访

Group 1 - The article discusses the order situation of the L90 model, highlighting its popularity and the quick reflection of orders in delivery numbers [1] - The upcoming ES8 model is expected to demonstrate the potential of large three-row SUVs in the electric vehicle market [2] - The company is considering user feedback regarding the option of a 60 kWh battery for the L90 model, indicating technical feasibility [3] Group 2 - The pricing strategy for the L90 model is designed to ensure reasonable profit margins, supported by an efficient sales team [4] - Marketing strategies for the L90 include a compact schedule for vehicle delivery and promotional events, which have proven beneficial [5] - The company had anticipated high demand for the L90, leading to preparations in the sales department [6] Group 3 - Successful large three-row SUVs must prioritize user needs and balance design elements such as aesthetics, aerodynamics, and space [7] - The new ES8 is positioned for both business and family use, with a product launch scheduled for late August [8] - The production capacity for the L90 is reportedly on track, with partners confirming readiness for manufacturing [9] Group 4 - The product definition for the L90 is based on cost targets and market expectations, ensuring alignment with consumer needs [10] - The design philosophy emphasizes user benefits and practical functionality, achieving a low drag coefficient through engineering optimizations [12] - The shift towards electric vehicles is gaining momentum, with increasing acceptance among consumers and improvements in technology [13] Group 5 - The company plans to maintain a limited product line for the time being, focusing on the L90, L60, and the upcoming L80 model [14] - The ability to deliver vehicles immediately upon launch is seen as a strategic choice rather than a core capability [15] - There is a significant number of locked orders for the L90, exceeding the available inventory, indicating strong demand [16]