Core Viewpoint - The article discusses the challenges faced by Zong Fuli, the new leader of Wahaha, following the death of her father, Zong Qinghou, and the subsequent family inheritance disputes, highlighting employee dissatisfaction and management style differences [5][10][15]. Group 1: Management Challenges - Zong Fuli has not been seen at the company for over a month, leading to speculation about her whereabouts and management style [6][8]. - Employee dissatisfaction has risen due to significant reforms and layoffs initiated by Zong Fuli, contrasting with her father's management style [7][12]. - A large number of employees and distributors have expressed grievances regarding Zong Fuli's management, citing unrealistic tasks and financial losses [7][20]. Group 2: Employee and Distributor Reactions - Over 600 sales personnel protested at the company headquarters seeking answers from Zong Fuli regarding their grievances [7]. - Distributors have reported financial strain and dissatisfaction with the new management approach, claiming that their operational costs have increased without adequate support [7][20]. - Many employees have experienced drastic salary reductions, with some reporting monthly wages dropping to as low as 1 yuan or even incurring debts to the company [12][21]. Group 3: Strategic Changes - Zong Fuli has implemented a series of strategic changes, including the restructuring of the sales team and the integration of smaller distributors into larger ones [11][19]. - The company has shifted its focus towards a more data-driven management approach, moving away from the previous relationship-based model established by Zong Qinghou [15][16]. - Despite the internal turmoil, the production lines at Wahaha continue to operate normally, indicating that the company is still functioning despite external pressures [11][21]. Group 4: Market Performance - There are indications that Wahaha's sales performance has declined in 2023 compared to the previous year, with reports of negative growth in several regions [21]. - The company has not launched any new products since Zong Fuli took over, which raises concerns about its market competitiveness [17][19]. - The restructuring efforts have led to increased pressure on remaining sales personnel, with many facing demotions or warnings due to underperformance [21].
宗馥莉去哪了?
投资界·2025-08-05 03:15