极氪007GT：女性车主占比高，经常收到小米吃不下的订单

Core Viewpoint - The article discusses the sales performance and customer insights regarding the Zeekr 007GT, highlighting its market position and customer preferences in the electric vehicle segment. Market Performance - The average daily customer visits for the 007GT are 4-5 groups on weekdays and around 10 groups on weekends, with customers viewing the car accounting for 50% of total foot traffic [2] - There has been a decline in customer visits in July due to the reduction of subsidies and a decrease in purchase incentives compared to the initial launch period from April 15 to the end of May [2] Customer Preferences - The best-selling configuration is the rear-wheel drive standard range, priced at 202,900 yuan, with popular color choices being dark purple with a purple-white interior and glacier silver with a black-gray interior [3] - The sales distribution for configurations shows that rear-wheel drive standard range and long range account for 60% and 30% respectively, while the four-wheel drive version is the least popular [4][6] - Customers are primarily young, with a notable proportion of female buyers, and many are transitioning from brands like Xiaomi [8] Competitive Landscape - Competitors mentioned include Xiaomi SU7 and Tesla Model 3, with Xiaomi SU7 being frequently compared by customers [8] - The 007GT is perceived to have high configuration and quick delivery times, which are key reasons for customer preference despite competition [11] Customer Experience - A successful sales case illustrates how a customer was persuaded to choose the 007GT over the Xiaomi SU7 through effective communication of its features and a positive test drive experience [13] - Conversely, a case of loss to Tesla Model 3 highlights the influence of brand perception on purchasing decisions, with customers opting for more established brands due to familial financial support [16] Product Issues - Customers have reported a bug where the glove compartment opens automatically after unlocking, which is expected to be resolved in the next OTA update [18] Special Offers - Large customers can receive 30,000 extreme points, and there is an additional 50,000 extreme points offer for existing Geely Group vehicle owners purchasing Zeekr models [20]