Core Viewpoint - The photovoltaic industry in China has achieved remarkable success but is now facing challenges such as price declines and reduced profitability, prompting the need for internal adjustments to overcome industry "involution" [2]. Summary by Sections Involution and Competition - "Involution" has become a significant issue across various industries, necessitating a re-evaluation of competitive philosophies and the establishment of new competition rules [3]. - The distinction between healthy and unhealthy competition is crucial, with the latter often leading to value destruction. The recognition of "involution" as a form of harmful competition has gained consensus [4]. Industry Self-Regulation - Industry self-regulation is essential, with associations playing a key role in promoting self-discipline among members. This includes industry planning, policy formulation, technological innovation, and combating unfair competition [6]. - The importance of leading enterprises in setting examples for self-regulation is emphasized, fostering a collaborative ecosystem among businesses [6]. Mergers and Acquisitions - Mergers and acquisitions are vital for enhancing industry concentration and overcoming involution. Historical examples from the U.S. steel industry illustrate the benefits of consolidation [8]. - The advantages of mergers include strengthening enterprises, improving company quality, facilitating innovation, and increasing industry concentration [9]. Capacity Management - The photovoltaic industry faces a significant supply-demand imbalance, necessitating both production cuts and capacity reductions to stabilize prices and maintain profitability [10]. - Historical practices in the cement industry demonstrate that production limits can effectively balance supply and demand without adversely affecting overall sales [11]. Pricing Strategy - A shift from a volume-based to a price-based profit model is necessary, emphasizing the importance of maintaining pricing power rather than solely focusing on sales volume [12][13]. - Effective pricing strategies can significantly impact profitability, and companies should avoid relying on sales personnel for pricing decisions [14]. Innovation and Value Creation - To transition from a competitive "red ocean" to an innovative "blue ocean," companies must focus on differentiation, market segmentation, high-end product development, and brand building [15][16][17][18]. - The emphasis on innovation is crucial for enhancing product quality and achieving competitive advantages in the market [19].
宋志平：如何克服内卷｜宏观经济